Packers Plus Energy Services

Competitive Positioning
Packers Plus provides solutions for technically challenging applications in horizontal, vertical, multi-lateral and high pressure / high temperature (HPHT) wells. They deliver innovative high-value completion technology solutions that work (the first time).

Project Summary
Create many printed and digital pieces with high impact for many sales and marketing uses.

Target Audience
High-level and new clients as well as existing customers with little or no understanding of who Packers Plus  Energy Services does.

Perception/Tone/Guidelines:

  • Use established brand for the look and feel combined with a journalistic tone
  • Use a forward and progressive layout to capture the audience
  • Finished piece should be very high value, innovative, bold and informative

Single-Minded Message
“Packers Plus is a world class leader in completion technology and this piece is a direct reflection of the brand.”

Deliverables and Accomplishments

  1. Multi-page, oversized printed brochure with custom pockets built in.
  2. Product overviews
  3. Case studies
  4. Brochures
  5. Maps & 2D/3D Illustrations
  6. Various sales and marketing materials
  7. Print management across multiple internation locations
  8. Components for web and digital use
  9. Multilingual applications
  10. Digital Asset Management (300+ documents)