Packers Plus Energy Services
Competitive Positioning
Packers Plus provides solutions for technically challenging applications in horizontal, vertical, multi-lateral and high pressure / high temperature (HPHT) wells. They deliver innovative high-value completion technology solutions that work (the first time).
Project Summary
Create many printed and digital pieces with high impact for many sales and marketing uses.
Target Audience
High-level and new clients as well as existing customers with little or no understanding of who Packers Plus Energy Services does.
Perception/Tone/Guidelines:
- Use established brand for the look and feel combined with a journalistic tone
- Use a forward and progressive layout to capture the audience
- Finished piece should be very high value, innovative, bold and informative
Single-Minded Message
“Packers Plus is a world class leader in completion technology and this piece is a direct reflection of the brand.”
Deliverables and Accomplishments
- Multi-page, oversized printed brochure with custom pockets built in.
- Product overviews
- Case studies
- Brochures
- Maps & 2D/3D Illustrations
- Various sales and marketing materials
- Print management across multiple internation locations
- Components for web and digital use
- Multilingual applications
- Digital Asset Management (300+ documents)


