Fountainhead Mechanical
Project Summary
Create a logo and supporting materials for the new startup in Calgary, Alberta.
Target Audience
Consumers and businesses in the Calgary area looking for an journeyman plumber and class A gas-fitter who specializes in hydronic heating systems, boiler maintenance/repair, and service plumbing.
Perception/Tone/Guidelines:
- Solid, trustworthy & Integral
- Depenable, knowledgable & passionate
- Experience & savvy
- Progressive & forward
Single-Minded Message
“Fountainhead Mechanical stands for integrity, shown through a high standard of work and a warm business culture to procure quality from within.”
Deliverables
- Logo in multiple formats for different uses
- Stationary to support the new start up business
- Letterhead
- Quotation template


